See on Scoop.it – Social Media and Marketing Research “Beautiful, Impactful Brand Story-telling from BMW BMW stunned Singaporeans with an interactive 3D outdoor brand experience (a first in Asia) to promote its BMW 5 series. They transformed two busy office buildings …

BMW’s Stunning Brand Gesture for the 5 Series Read more »

See on Scoop.it – Social Media and Marketing Research “We’re curious just like everyone else to see where the two companies go with all this,” says Evan Silverman, senior vice president for Digital Media at A&E Networks.   Well, NIelsen …

Now That Nielsen Tracks Tweets, How Will That Change TV? Read more »

See on Scoop.it – Social Media and Marketing Research “new research says people aren’t engaging with brands on facebook.”   Brands on Facebook have gone from 1% engagement all the way to 1.4% engagement, mostly courtesy of Facebook changing the …

Brand Engagement Rate Still 1%, But Facebook Is OK With That Read more »

In our previous post, Using LinkedIn to Search for Talent, we continued our series with a discussion on how to find and recruit talent on LinkedIn.  In this post, we continue with a look at who is on LinkedIn, including a …

Who is On LinkedIn Read more »