See on Scoop.it – Enterprise Social Media Businesses and topic experts who use the new tool will be able to set and charge fees for their services, Google says. Mike Ellsworth‘s insight: In our Infinite Pipeline books (http://bit.ly/InfPipeCh1), we stress …

Google Creates ‘Helpouts,’ a Video Service for One-On-One Expert Advice Read more »

See on Scoop.it – Enterprise Social Media Do you want people to click on your blog posts when others share them on Facebook, LinkedIn and Google+?Is your blog optimized for the best visual display when people share your content? Mike Ellsworth‘s …

How to Drive More Traffic to Your Blog Posts From Social Networks Read more »

See on Scoop.it – Enterprise Social Media 7 steps for community-driven content BtoB Magazine Recruit your contributors. Without the right contributors you have no community. Start with your core network, people you’ve worked with in the past. Mike Ellsworth‘s insight: …

7 steps for community-driven content – BtoB Magazine Read more »

See on Scoop.it – Social Selling for Lawyers Social Identity in Business: Use of Personal Versus Professional in Social Media by @SarahActiance http://t.co/PzscNFZJED via @B2Community Mike Ellsworth‘s insight: It’s a thorny problem. If the proper approach to using social media …

Social Identity in Business: Use of Personal Versus Professional in Social Media Read more »

See on Scoop.it – Social Selling for Lawyers How CEO’s can help sales get more at bats through social selling. Mike Ellsworth‘s insight: Social media not only can be used for traditional relationship-driven businesses, it’s great at it. See on …

The Rise of Social Selling | Social Selling for… Read more »