Month: March 2014

Human Marketing: Socialization on Demand

See on Scoop.it – Social Selling for B2B “On demand” is the yin to socializing’s yang. On demand is now, it’s quick, and always available. Socializing takes time. Perhaps it’s time to build some guardrails around how to socialize content

Posted in Enterprise Social Media

Why Sales Hates Marketing: 9 Reasons

See on Scoop.it – Social Selling for B2B Here’s why your marketing team and your sales team can’t get along. Hint: The sales team is probably right. Mike Ellsworth‘s insight: The real reasons:   1. Marketing Acts Superior 2. Marketing

Posted in Enterprise Social Media

16 Blogging Resources to Improve Your Blog |

See on Scoop.it – Enterprise Social Media Blogging Tools and Apps: Efficiently find and organize new blog ideas, add the perfect images, optimize your content, and share your articles. Mike Ellsworth‘s insight: Some good quick tips to help you blog.

Posted in Enterprise Social Media

3 Steps to Build a Social Media Marketing Sales Funnel |

See on Scoop.it – Social Selling for B2B Discover how to create, test and adjust your sales funnel to deliver content that better serves your customers. Mike Ellsworth‘s insight: It’s just three steps. Why aren’t you doing them? See on

Posted in Enterprise Social Media

The Real Reason Copyblogger Should be Commended for Turning Off Blog Comments

See on Scoop.it – Enterprise Social Media Should big blogs like Copyblogger turn off comments? Many say “no,” but I think we need to look at the bigger picture here… Mike Ellsworth‘s insight: A perspective on Copyblogger’s recent decision to

Posted in Enterprise Social Media
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