Our Books

Social Media Performance Group’s books include the just released The Infinite Pipeline: How to Master Social Media for Business-to-Business Sales Success and the Be a Person book series.

Infinite Pipeline 
The Infinite Pipeline: How to Master Social Media for B2B Sales Success – Sales Person Editionbit.ly/InfPipeRead Chapter 1 for free
Be a Person - Enterprise Executive Edition 
Be a Person – Enterprise Executive Edition – Paperbit.ly/BeAPersonE
Be a Person - small and medium business executive editionBe a Person – Small and Medium-Sized Executive Edition –Paperhttp://bit.ly/BeAPersonSMB

 

Be a Person - Non-Profit Executive EditionBe a Person – Non-Profit Executive Edition – Paper:bit.ly/BeAPerson Kindle: http://bit.ly/BeAPersonK
Be a Person - The Social Operating Manual for Enterprises 
Be a Person – The Social Operating Manual for Enterprises – Paperbit.ly/BeAPersonEFull(430 pages)
Be a Person - The Social Operating Manual for Churches, Non-Profits, and CharitiesBe a Person – The Social Operating Manual for Churches, Non-Profits, and Charities – Paperbit.ly/BeAPersonNPFull(426 pages)

Watch this space for information for ordering the subsequent versions of our books, including:

  • The Infinite Pipeline: How to Master Social Media for B2B Sales Success – Sales Executive Edition
  • Be a Person – The Social Operating Manual for Small and Medium-Sized Business (400+ pages)

Here are the chapters in  Be a Person – The Social Operating Manual:

  • What is Social Media? Social Networking? Social Computing?
  • Why Social Media?
  • How is Social Media Relevant to Non-Profits?
  • First Steps Toward a Social Media Strategy
  • SMPG Social Media Readiness Survey™
  • Decide What Your Organization Will Do About Social Computing
  • Create Social Computing Strategies
  • The 10 Commandments of Social Computing
  • How to Engage with Social Computing
  • Listen to Your Community
  • Find Your Community
  • Engage Your Community
  • Ask for the Commitment
  • Measure Results
  • Executing Your Social Computing Strategy
  • Set Yourself Up on Social Media Sites
  • Setting Up LinkedIn
  • Setting Up Twitter
  • Setting Up Facebook
  • Setting Up YouTube for Non-Profits
  • Setting Up Blogging
  • Building Your Community
  • Community Building Checklist
  • Afterword
  • Who is the Social Media Performance Group?
  • Acknowledgements
  • Resources
Print Friendly

Leave a Reply