See on Scoop.it – Enterprise Social Media
Within minutes of the Super Bowl blackout, Oreo tweeted a perfectly zeitgeisty “dunk in the dark” ad . Here’s how.
Mike Ellsworth‘s insight:
All I can say is, "Wow!" Talk about a brand who gets it. Oreo had a mission control team ready during the Super Bowl and pumped out a new ad via social media withint minutes of the power outage.
Wow . . .
See on www.buzzfeed.com