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Content Marketing’s Definitive Formula [graphic]

See on Scoop.itEnterprise Social Media

Content Marketing has been remarkably exposed over marketers’ activities the last couple of years. However, companies seem to struggle upon the development

Mike Ellsworth‘s insight:

I think the most important step in this formula is the one most often ignored: 

Step 2. Determine Objectives.

See on www.searchenginejournal.com

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