See on Scoop.it – Social Selling for B2B Today’s B2B buyers find the information they need via online search and social media. Use social selling to make sure they choose your solution. Mike Ellsworth‘s insight: The famous and talented Jill …

Oracle’s Social Selling Expert Reveals B2B Secrets Read more »

See on Scoop.it – Social Selling for B2B At BMW, Social Selling would have helped retain a loyal customer base.  On April 18th 2011, BMW CEO Jim O’Donnell told a group of reporters: “Electric Vehicles won’t work for most people.  For …

How BMW Would Have Benefited from Social Selling Read more »

See on Scoop.it – Enterprise Social Media What’s the best Twitter feed composition? Turns out, it’s a melting pot of original content, retweets, conversations, and random, witty comments. Mike Ellsworth‘s insight: Hmmm. So in other words, Be a Person (http://bit.ly/OrderBeAPerson). …

The Ideal Twitter Feed Composition » Social ROI Insights Read more »

See on Scoop.it – Enterprise Social Media Mike Ellsworth‘s insight: I don’t exactly agree with the author’s interpretation of the Matt Cutts video. I think he perhaps misheard what Matt was saying, which was basically, don’t automate or aggregate content …

Google’s Matt Cutts: Create, Curate, Don’t Aggregate Read more »