See on Scoop.it – Enterprise Social Media “Success in social media has more to do with the underlying principles, and less with the visible tools or tactics used.So it’s easy to get the wrong idea or impression being on the …

3 Little-Known Social Media Misconceptions that Can Destroy Your Marketing Strategy Read more »

See on Scoop.it – Enterprise Social Media “Is content still king? According to Deanna Brown, CEO, Federated Media Publishing, “Content, in the right context, is ultimately king.”…”   This is a great interview by Brian Solis.   Is your brand …

Why Brands are Becoming Publishers [VIDEO] Read more »

See on Scoop.it – Enterprise Social Media “Frank Eliason made his bones as a VIP while leading the social media charge at Comcast. “   Eliason became famous by putting a human face on Comcast, solving customers’ problems via Twitter. …

Social Media Customer Service is a Failure – Frank Eliason, Citibank Read more »