See on Scoop.it – Enterprise Social Media
Before starting a blog, most prospective bloggers believe that it’s all about the writing. Yet the reality is that writing is only a small part of the total blogging effort required.
Mike Ellsworth‘s insight:
Social media luminary Heidi Cohen’s 5 P’s of Blogging are worth studying:
Plan
Pen
Publish
Promote
Participate
See on heidicohen.com