See on Scoop.it – Social Selling for B2B
Mike Ellsworth‘s insight:
Great ebook on social sellng by Koka Sexton of LinkedIn. The seven ways are:
#1 Addressing Changing Buyer Behavior
#2 Sales Reps Owning Their Lead Generation
#3 Identifying The Right People in Target Organizations
#4 Unlocking The Power of Connections To Access New Accounts
#5 Taking Advantage of Team Buying
#6 Identifying The Right
#7 Driving Business Results Topics To Talk About
It’s definitely worth a read.
Via @Jill_Rowley
See on twitter.com