The main difference between social media and snake oil is that social media works. We have more than 100 case studies in our Enterprise Social Media Framework across all industries and company types that show real benefits from the proper …
What is the Difference between Social Media and Snake Oil? Read more »
By Ken Morris, JD Philadelphia, London, Cairo and more recently the 7-Eleven incident in Germantown, MD are examples of centuries old behavior – people gathering in groups and behaving badly. Police in Germantown initially believed the 7-Eleven flash mob robbery …
Flashing the Mob With Digital Community Officers Read more »
Bloggers and analysts have spilled a lot of ink and electrons about Google’s move to buy Motorola Mobility. The comments tend to fall into two camps: Google’s brilliant; Android’s dead. I think Google may be playing a deeper game than …
Social Media is one of those terms that everyone may immediately assume they can define. In our book, Be a Person: the Social Media Operating Manual for Enterprises, we take a stab at a definition. This is the first of …
Everybody talks about social media successes. And that’s fine. But as Thomas Edison said about his attempts to create the lightbulb, “I have not failed. I’ve just found 10,000 ways that won’t work.” We’re looking to include at least some …