See on Scoop.it – Enterprise Social Media Think you’ve got the social media thing down at your business? Think you’re squeezing every last bit of benefit by utilizing online marketing across a variety of social platforms? Think again. Because there’s …

CapitalOneSparkVoice: The Benefits Of Social Media Beyond Marketing Read more »

See on Scoop.it – Social Selling for B2B We’re all familiar with the power of corporate social sites to constantly monitor customer conversations. Mike Ellsworth‘s insight: Forbes on the need to keep a little distance from your customers. Personally, I’m …

SAPVoice: Are You Getting Too Close to Your Customers? Unraveling the Social Conundrum Read more »

See on Scoop.it – Social Selling for B2B By Michael Chui (@mchui), Hugo Sarrazin (@HugoSarrazin), and Lareina Yee (@lareinayee) As business-to-business companies rely more on social collaboration tools, some of the biggest gainers are going to be salespeople – and …

Salespeople Need To Improve Their Social Media Skills Read more »

See on Scoop.it – Social Selling for B2B The coolest thing happening in b2b sales is the social insight that is coming into CRM systems and in daily emails; My favorite Sales 2.0 technology is hard to name, since I …

Sell yourself first, your company second, and your products third … Read more »