See on Scoop.it – Social Selling for B2B The original “Choose Your Own Adventure” book was created by Edward Packard called the “Adventures of You.” Between 1978 and 1998, it was a phenomenon for kids (and adults), because it was …
See on Scoop.it – Social Selling for B2B Co-Authored by Social Sales Expert Jim Keenan Sydney, the CEO of a mid-size advertising company was sitting in her office, when she got a call from one of her vendors. Her sales …
See on Scoop.it – Enterprise Social Media Today marks a historic moment for one of Silicon Valley’s biggest and well-known companies. It has been a decade since LinkedIn was founded as a business-related social network and … Mike Ellsworth‘s insight: …
LinkedIn is 10 years old today: Here’s the story of how it changed the way we work Read more »
See on Scoop.it – Enterprise Social Media Think you’ve got the social media thing down at your business? Think you’re squeezing every last bit of benefit by utilizing online marketing across a variety of social platforms? Think again. Because there’s …
CapitalOneSparkVoice: The Benefits Of Social Media Beyond Marketing Read more »
See on Scoop.it – Social Selling for B2B We’re all familiar with the power of corporate social sites to constantly monitor customer conversations. Mike Ellsworth‘s insight: Forbes on the need to keep a little distance from your customers. Personally, I’m …
SAPVoice: Are You Getting Too Close to Your Customers? Unraveling the Social Conundrum Read more »