See on Scoop.it – Enterprise Social Media Learn why business blogging is more results-driven and cost-effective than the traditional ad unit. Mike Ellsworth‘s insight: When you think about it, these points make sense, but many experts are predicting the end …
In our previous post, Becoming Popular on YouTube, we continued a new series on YouTube with a look at how to create your own channel on YouTube for your enterprise. In this post, we move on with our YouTube series with a …
See on Scoop.it – Enterprise Social Media What is it going to take to realize there’s a better way to do things? It strikes me as odd that we’ve taken the old style of mass marketing, which itself has been …
The Social Media Marketing Blog: It’s Time to Stop Thinking Like Marketers Read more »
See on Scoop.it – Enterprise Social Media Ever wonder why certain videos explode in social media? It all has to do with the entertainment factor. A look at three very entertaining viral videos Mike Ellsworth‘s insight: The first of the …
The Best Marketing is Disguised as Entertainment: A Study of Viral Videos Read more »
See on Scoop.it – Enterprise Social Media Guest blog contributor Jason Miller knows the ins and outs of marketing: He is the social media strategist at Marketo, responsible for spearheading the company’s social media efforts by increasing engagement, optimizing for lead generation – and… Mike Ellsworth‘s insight: Good …
5 Tips for Turning SlideShare Into a Lead-Generating Machine Read more »