Setting Up Blogging
In our previous post, Getting Video Results on YouTube, we closed out our series on YouTube with a case study of a successful video campaign to discuss how to get great results on YouTube. In this post, we begin a brand …
Month: April 2013
Foolishly Viral: Lessons from a Million Pageview Day
See on Scoop.it – Enterprise Social Media It started as a simple gag designed to target what I assumed (at the time) to be a very niche set of potential readers and influencers. Mike Ellsworth‘s insight: This guy’s April Fool’s …
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Six Simple And Irresistible Alternatives To The Elevator Pitch
See on Scoop.it – Enterprise Social Media Don’t just think of your pitch as a traditional 30-second sales promo you would use in an elevator ride. Think creatively and consider using a pitch alternative as defined by Daniel Pink to …
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Owned, Paid or Earned Media – The Right Strategy For the Right Tool
See on Scoop.it – Enterprise Social Media Today it’s hard to find even a small business that doesn’t have its own website. An online presence has become an essential marketing tool, helping Mike Ellsworth‘s insight: Martin (Marty) Smith’s insight: Great …
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The Power of Business Origin Stories + Tips
See on Scoop.it – Enterprise Social Media Get ready for a great example of an Origin Story. This is one of the most important stories to have in your storytelling quiver … Mike Ellsworth‘s insight: Karen Dietz’s insight: Colleague David Lee …