See on Scoop.it – Social Media and Marketing Research Facebook users are twice as likely to click on ads for consumer packaged goods, and mobile CPG ads drive 2.2 times the engagement of desktop ads and lead to five times …

INFOGRAPHIC: How Consumer Packaged Goods Brands Perform On Facebook – AllFacebook Read more →

See on Scoop.it – Social Media and Marketing Research No matter what industry your brand is in, it is important to measure social media metrics to gain insight in your Page’s performance. Check out the critical ones for the CPG …

Tracking the Right KPIs: Consumer Packaged Goods Industry Read more →