Internet theorist Clay Shirky, in an interview on the blog Findings, said recently: Publishing is not evolving. Publishing is going away. Because the word “publishing” means a cadre of professionals who are taking on the incredible difficulty and complexity and …
In our previous post, Types of Direct Connection Requests on LinkedIn, we talked about the various types of connection requests on LinkedIn. In this post, we take a look at the three degrees, or tiers, of your LinkedIn network. Some …
In our previous post, Adding Connections on LinkedIn – Invites, we talked about how to how to invite someone to connect on LinkedIn. In this post, we take a look at the various types of connection requests on LinkedIn. Some …
In the previous post in this series, Scaling Social Media with Infinite Touches, we talked about brand evangelists (don’t call them ambassadors) and a bit about our Infinite Touches™ process. Let’s take a look at how you can find brand …
Infinite Touches—Finding Social Media Brand Evangelists Read more »
In the previous posts in this series, beginning with Social Media is Not Advertising. Duh!, we talked about the proper uses of social media (not traditional advertising), the lessons of Obama’s 2012 campaign (microsegmentation), and a little bit about our Infinite Touches™ process …