Our Books

Social Media Performance Group’s books include the just released The Infinite Pipeline: How to Master Social Media for Business-to-Business Sales Success and the Be a Person book series.

The Infinite Pipeline: How to Master Social Media for B2B Sales Success – Sales Person Editionbit.ly/InfPipeRead Chapter 1 for free	Be a Person – Enterprise Executive Edition – Paperbit.ly/BeAPersonE
Be a Person – Small and Medium-Sized Executive Edition –Paperhttp://bit.ly/BeAPersonSMB	Be a Person – Non-Profit Executive Edition – Paper:bit.ly/BeAPerson Kindle: http://bit.ly/BeAPersonK
Be a Person – The Social Operating Manual for Enterprises – Paper: bit.ly/BeAPersonEFull(430 pages)	Be a Person – The Social Operating Manual for Churches, Non-Profits, and Charities – Paper: bit.ly/BeAPersonNPFull(426 pages)

Watch this space for information for ordering the subsequent versions of our books, including:

• The Infinite Pipeline: How to Master Social Media for B2B Sales Success – Sales Executive Edition
• Be a Person – The Social Operating Manual for Small and Medium-Sized Business (400+ pages)

Here are the chapters in  Be a Person – The Social Operating Manual:

• What is Social Media? Social Networking? Social Computing?
• Why Social Media?
• How is Social Media Relevant to Non-Profits?
• First Steps Toward a Social Media Strategy
• SMPG Social Media Readiness Survey™
• Decide What Your Organization Will Do About Social Computing
• Create Social Computing Strategies
• The 10 Commandments of Social Computing
• How to Engage with Social Computing
• Listen to Your Community
• Find Your Community
• Engage Your Community
• Ask for the Commitment
• Measure Results
• Executing Your Social Computing Strategy
• Set Yourself Up on Social Media Sites
• Setting Up LinkedIn
• Setting Up Twitter
• Setting Up Facebook
• Setting Up YouTube for Non-Profits
• Setting Up Blogging
• Building Your Community
• Community Building Checklist
• Afterword
• Who is the Social Media Performance Group?
• Acknowledgements
• Resources