Insights Drive Better Customer Experience
We recently launched an e-book on slideshare covering The Future of Customer Experience. The e-book is a compilation of interviews we conducted with 19 experts
Here’s an important ingredient for better customer experience from this interview: "In addition to this I think how socially active a company is coupled with their desire to truly ‘engage’ their customers (as opposed to broadcasting to them) via these channels is also a useful measure."
See on www.b2bmarketinginsider.com