Dell Gets Intimate with Customers
See on Scoop.it – Enterprise Social Media
In one of those iconic technology company-started-in-a-dorm-room stories, Michael Dell saw that there was value to be created in selling computers directly to consumers.
Mike Ellsworth‘s insight:
Dell has an active brand evangelism program. Interesting read.
Via @UpSearchSocial
See on socialmediatoday.com
