Five Social Media Myths We Need to Dispel

See on Scoop.itEnterprise Social Media

Five Social Media Myths We Need to Dispel – 12/06/2013

Mike Ellsworth‘s insight:

You’ve probably heard these myths before:

 

Myth 1: “Social can’t impact the bottom line.”

Myth 2: “Our social strategy is aligned with our overall marketing strategy.”

Myth 3: “We’ve hired a social team, so we’re all set.”

Myth 4: “We have access to all the data we need to know about our social audience.”

Myth 5: “The brands with the biggest audiences must be doing social really well.” 

 

Guess what. These myths are myths!

See on www.mediapost.com

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